Thirty years of
commercial scar tissue.

I have led sales teams and worked with complex professional, technical and technology businesses for more than thirty years. For the past five, I have trained and coached sellers across organisations including AWS, Lenovo, PwC, Ramboll, DLA Piper, Worley, Dassault Systèmes, TE Connectivity, Luxoft and Nozomi. I was also VP of Sales at a SaaS AI startup. I’ve been there, and I loved it.

I am not the expert in your product. You already have those. I know what good selling looks like—and how to turn a sales method into behaviour under pressure.